Personalization technology tailors products to the needs of each shopper. WHAT IS PERSONALIZATION TECH? AI is helping drive personalization in online shopping. More accurate, efficient, and faster than ever before. Several solutions focus specifically on tech-enabled product tagging. Efficient product tagging helps retailers identify the product characteristics on their e-commerce sites. Product tagging is an […]
D2C brands have been the visionary pioneers of text-to-shop and are committed to ensuring the customer’s needs are met, whatever it takes. Verb Energy, which operates in food production, does all customer service over text, including purchasing: new buyers register their phone number, delivery address, and payment method. They can then ask questions about the […]
Conversational commerce allows shoppers to directly interact with brands. WHAT IS CONVERSATIONAL COMMERCE? Conversational commerce means having real conversations on social media and messaging apps to improve customer service. Brands can get close to their customers and provide better service. Some of these conversations are initiated by shoppers & some of them are automated. Brands […]
E-commerce leaders, such as Amazon and Walmart, have long been using headless commerce programming. According to our research, it’s become increasingly popular and many brands are following suit. The brand wanted to improve its mobile shopping experience, by integrating its app with the increasingly digitized stores. The cloud-based infrastructure also made Nike connect its customer […]
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