Conversational commerce allows shoppers to directly interact with brands. WHAT IS CONVERSATIONAL COMMERCE? Conversational commerce means having real conversations on social media and messaging apps to improve customer service. Brands can get close to their customers and provide better service. Some of these conversations are initiated by shoppers & some of them are automated. Brands […]
E-commerce leaders, such as Amazon and Walmart, have long been using headless commerce programming. According to our research, it’s become increasingly popular and many brands are following suit. The brand wanted to improve its mobile shopping experience, by integrating its app with the increasingly digitized stores. The cloud-based infrastructure also made Nike connect its customer […]
With the development of headless technology, online shopping is getting more and more popular. The function of this kind of technology is to ‘take humans out of the equation when it comes to navigation, which makes it possible for people across the globe to use services without any difficulty. Headless commerce technology allows retailers & […]
Why it matters: E-commerce adoption is increasing as a direct result of the pandemic and is even continuing to grow. The situation’s not ideal though. Customers are now spending more time in person. However, there’s still enough competition for their attention with the presence of smartphones, social media, and the internet. The average consumer uses […]
Shopping online is the new normal. Consumers now expect it to be easier and more convenient than ever before. They also know when they place their order that it will go from their living room to their doorstep in days – not weeks or months. With promises of simplicity, speed, and the shift to online […]
All in all, the attention to technological literacy was impressive. Then came blockchain and everyone else seemed to know how it worked and this technology would revolutionize computer computing. It seems like it’s crucially important because of things like cryptocurrency and the Internet of Things, but we might have to stop winging it soon. So, […]